Public Perceptions of the Free Nutritious Meal Program (MBG): A Qualitative Analysis of Online Criticism on X
DOI:
https://doi.org/10.70489/xjrm9y57Keywords:
Public Perception, Free Nutritious Meal Program, Social Media X, Public Opinion, Public PolicyAbstract
The Free Nutritious Meal Program (MBG) is one of the government’s priority policies aimed at improving the quality of human resources by fulfilling nutritional needs, particularly among students. This study aims to analyze public perceptions of the MBG Program through criticism expressed by netizens on the social media platform X. The study employed a qualitative approach using qualitative content analysis. Data were obtained from posts, comments, and replies by X users discussing the MBG Program and were analyzed through data reduction, coding, categorization, and thematic interpretation. The findings show that public criticism was dominated by issues related to budget utilization, transparency in program management, implementation effectiveness, and perceptions of government policy. The findings indicate that netizen criticism represents a form of public participation that reflects societal expectations for a more transparent, accountable, and well-targeted implementation of the program. This study emphasizes the importance of effective public communication in strengthening public acceptance of and trust in government policy
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